I will help you improve motivation.
Any intellectual activity needs motivation in the same way flowers need water to grow.
Unfortunately many workplaces use wrong motivational techniques that do much more harm than good.
I'll help you design and implement the right motivation strategies, the ones that take advantage of the latest findings.
I will tell you about IBM's failure in creating the factory of software and how it relates to motivation.
You will get a more motivated workforce and better results.